NYRA

The New York Racing Association


Print this Page Bookmark and Share

NYRA Launches Redesigned Website

By Ashley Herriman | 02/14/2013 02:24 AM ET
NYRA-news-logo

The New York Racing Association, Inc. (NYRA) today announced a complete redesign of its website, NYRA.com. The new NYRA.com presents a wealth of information via a clean, organized layout with a variety of user-friendly features.

“We are thrilled to debut a wholly redesigned and mobile-enabled NYRA.com,” said NYRA President and Chief Operating Officer Ellen McClain. “The new site combines design, technology and deep racing knowledge to deliver an intuitive display of relevant information, including an extensive video library, for fans, handicappers and horsemen alike.”

NYRA.com’s new layout displays key links prominently near the top of the page. Fans, handicappers and horsemen can easily locate frequently accessed information including entries, results, replays, Talking Horses picks, scratches, track conditions, and more. The site was designed to be accessible for all visitors, regardless of their previous experience with racing. The “Wagering 101” tutorial will help newcomers learn the sport and how to wager, while experienced horseplayers will find the extensive information they’ve come to expect from NYRA.

Increased photo and video content make the site visually striking. A “Video Corner” displays NYRA TV programs and features, and photo galleries have been added to the site for the first time. Race replays dating back to 2007 at all three NYRA tracks are available for instant viewing, with the current day’s replays highlighted at the top of the page. NYRA’s social media feeds – Facebook, Instagram, Twitter and YouTube – are integrated at the bottom of the page, allowing fans to see real-time updates across all channels.

The new site also features an information-rich leaderboard, with biographical information for owners, trainers, and jockeys. Dynamic integration with Equibase Company LLC ensures that these statistics, along with entries, results, charts, and workouts, are updated regularly throughout each racing day.

Additionally, the new NYRA.com is mobile-enabled. Visitors who access the site using a mobile device are presented with a straightforward interface optimized for on-the-go use.

The website was created by NYRA and Americaneagle.com, Inc., a leading Web design, development, and hosting company based in Des Plaines, Ill.

 

all-new-nyra-website

New Features

  • Entries page – New, cleaner look designed with runner saddle cloth colors
  • Results page – Links to full charts and race replays directly from each race result
  • Full charts – PDF files available for each individual races 
  • Photo Finish pictures – New, easy to use calendar layout
  • Talking Horses – NYRA handicappers daily selections available on homepage for easy access
  • Race Replays – Featured in light box pop‐up windows throughout site, no username/password required
  • Calendar – Clean appearance containing racing days, non‐racing days, track notices, holidays and special events
  • General Information – More, helpful information added for Guest Services, Board Meetings, Board Members, Tickets/Seating, Dining and History
  • Contact Us – Efficient way to contact a specific NYRA department. Located in “General Information” and at the bottom of every page.
  • Social Media – Integrated throughout website and featured at bottom of homepage, making it easier to connect with NYRA
  • Photo Galleries – New to the “Fans” section for each track, featured race days, top horses, special events
  • Video Galleries – New to the “Fans” section for each track, featured horse racing and handicapping segments
  • Desktop Wallpapers – New to the “Fans” section for each track, easy to download
  • Wagering 101 – Located under “Handicapping,” a place for beginners to be introduced to horse racing
  • Wagering FAQ – Answers to some common questions on how to bet NYRA races
  • Statistics – Sortable Jockey, Trainer, and Owner statistics update automatically after every race
  • Profile pages – Every NYRA Jockey, Trainer, and Owner has an individual profile page that offers biography, statistics, current entries and current results 
  • Search bar – Optimized to search through news articles, general content and jockey/trainer/owner profiles
  • Improved Navigation – Easier navigation through top mega-menu, switch track sites by clicking on track logos at top
  • Mobile enabled – Visitors who access the site using a mobile device are presented with a straightforward interface optimized for on‐the‐go use

Back